Treeconomics: A (Not-So)-New Image for the Business World

Resilience 2 years ago

The time has never been riper to reach the heights of Mount Sustainability, and once there, plant trees under whose shade we can take wonder at the wide view in front of us. Perhaps then we’ll cease to behave as masters and start living as guests, treading lightly in a world that has been here long before us—one that’s certainly not of our own making.
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layersDaily Sustainability Digest

Published about 12 hours ago



The sustainable construction industry has entered a new phase of maturity, defined by its focus on decarbonising key materials and embedding whole life carbon assessment into sustainable building design. A global certification scheme for architectural glass endorsed by major manufacturers such as JLR and Volvo marks a decisive advance in addressing embodied carbon in materials often excluded from formal lifecycle assessment frameworks. By formalising transparent environmental product declarations (EPDs) and requiring full supply-chain traceability, the initiative elevates glass to equal footing with concrete and steel in sustainable material specification. This positions the sector for more rigorous whole life carbon evaluation and enhanced life cycle thinking in construction, supporting the broader goal of decarbonising the built environment.

The UK government-backed GB Energy has launched its first national strategy, aiming to deliver clean power for ten million homes through 15GW of new capacity. Channelled into regions with deep industrial heritage, the plan unites green infrastructure investment with skilled workforce deployment to accelerate a net zero carbon energy transition. The integration of these assets will advance low carbon design principles across future development and construction projects while linking renewable generation to energy-efficient buildings and low-impact construction standards aligned with BREEAM v7.

A landmark power purchase agreement between McDonald’s and a Scottish wind energy project further demonstrates the mainstreaming of renewable building materials and circular economy in construction financing. The ability of large corporate offtakers to secure predictable output from dedicated renewable assets signals increased confidence in carbon neutral construction and stable life cycle cost planning, reinforcing the commercial feasibility of net zero whole life carbon pathways.

Concurrent research into the UK bioeconomy forecasting annual potential exceeding £200 billion highlights the central role of eco-design for buildings and green building materials in advancing environmental sustainability in construction. Expansion of this sector will depend on long-term policy certainty, enabling scalable solutions in low carbon construction materials and resource efficiency in construction that improve building lifecycle performance and extend end-of-life reuse in construction.

Taken together, these developments represent a tangible evolution from ambition to execution, positioning sustainable construction as a foundation for sustainable urban development, resilient investment, and measurable carbon footprint reduction across every stage of the built environment’s value chain.

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